Research Catalog
Advertising and communication management / Michael L. Ray.
- Title
- Advertising and communication management / Michael L. Ray.
- Author
- Ray, Michael L.
- Publication
- Englewood Cliffs, N.J. : Prentice-Hall, [1981], c1982.
Items in the Library & Off-site
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1 Item
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Use in library | HF5823 .R392 | Off-site |
Details
- Description
- xiii, 514 p. : ill.; 25 cm.
- Subjects
- Bibliography (note)
- Includes bibliographical references and index.
- ISBN
- 0130152307
- LCCN
- 81012075
- Owning Institutions
- Columbia University Libraries