Research Catalog

From decision support to decision automation : a 2020 vision

Title
From decision support to decision automation : a 2020 vision / Randolph E. Bucklin, Donald R. Lehmann, John D.C. Little.
Author
Bucklin, Randolph E.
Publication
[Cambridge, MA] : Marketing Science Institute, [1998]

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TextRequest in advance HF5415 .M31 no.98/111-119Off-site

Holdings

Details

Additional Authors
  • Lehmann, Donald R.
  • Little, John D. C.
  • Marketing Science Institute.
Description
19 pages; 28 cm.
Series Statement
Report ; no. 98-119
Uniform Title
Report (Marketing Science Institute) ; no. 98-119.
Subjects
Note
  • "Commentary."
  • "October 1998."
Bibliography (note)
  • Includes bibliographical references (p. 17-19).
OCLC
ocm40756587
Owning Institutions
Columbia University Libraries