Research Catalog

Transcript proceedings : Magazine Audience Measurement Research Workshop : magazine media research 2001 : new challenges facing audience measurement, January 22, 1997, The New York Hilton.

Title
Transcript proceedings : Magazine Audience Measurement Research Workshop : magazine media research 2001 : new challenges facing audience measurement, January 22, 1997, The New York Hilton.
Author
Magazine Audience Measurement Research Workshop (1997 : New York, N.Y.)
Publication
New York, NY : Advertising Research Foundation, [1997], ©1997.

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Details

Additional Authors
  • Douglas, Stephen A.
  • Vorster, Hans
  • Advertising Research Foundation.
Description
1 volume
Alternative Title
Magazine media research 2001 : new challenges facing audience measurement
Subjects
OCLC
ocm38988674
Owning Institutions
Columbia University Libraries