Research Catalog
Men, motives, and markets
- Title
- Men, motives, and markets / [by] Wroe Alderson [and] Michael H. Halbert.
- Author
- Alderson, Wroe.
- Publication
- Englewood Cliffs, N.J. : Prentice-Hall, [1968]
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | HF5415 .A392 | Off-site |
Holdings
Details
- Additional Authors
- Halbert, Michael H.
- Description
- 118 pages : illustrations; 23 cm.
- Series Statement
- Prentice-Hall foundations of marketing series
- Uniform Title
- Prentice-Hall foundations of marketing series.
- Subject
- Bibliography (note)
- Bibliography: p. 109.
- LCCN
- 68019237
- OCLC
- ocm00374176
- Owning Institutions
- Columbia University Libraries