Research Catalog

Concepts for modern marketing

Title
Concepts for modern marketing / edited by Ralph L. Day.
Author
Day, Ralph L.
Publication
Scranton : International Textbook Co., [1968]

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1 Item

StatusFormatAccessCall NumberItem Location
TextRequest in advance HF5415 .D39Off-site

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Details

Description
xiv, 324 pages : illustrations; 23 cm.
Series Statement
International's series in marketing
Uniform Title
International's series in marketing.
Subject
Marketing
LCCN
68016198
OCLC
ocm00439335
Owning Institutions
Columbia University Libraries