Research Catalog
Marketing analysis for societal problems
- Title
- Marketing analysis for societal problems / [National Conference on Social Marketing, December 1972] ; edited by Jagdish N. Sheth and Peter L. Wright.
- Author
- National Conference on Social Marketing (1972 : University of Illinois at Urbana-Champaign)
- Publication
- Urbana : University of Illinois, 1974.
Items in the Library & Off-site
Filter by
2 Items
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | HF5415 .N29 1972 | Off-site | |
Text | Request in advance | HV5415 .N21 1972 | Off-site |
Holdings
Details
- Additional Authors
- Description
- 270 pages; 24 cm.
- Series Statement
- Marketing symposium series
- Uniform Title
- Marketing symposium series.
- Subject
- Bibliography (note)
- Includes bibliographies.
- LCCN
- 74620016
- OCLC
- ocm01101534
- Owning Institutions
- Columbia University Libraries