Research Catalog

Marketing management : analysis, planning, and control

Title
Marketing management : analysis, planning, and control / Philip Kotler.
Author
Kotler, Philip.
Publication
Englewood Cliffs, N.J. : Prentice-Hall, [1976], ©1976.

Items in the Library & Off-site

Filter by

1 Item

StatusFormatAccessCall NumberItem Location
Request for On-site UseRequest Scan
How do I pick up this item and when will it be ready?
TextRequest in advance HF5415.13 .K64 1975Off-site

Holdings

Details

Description
xi, 529 pages : illustrations; 25 cm
Subject
Marketing > Management
Bibliography (note)
  • Includes bibliographical references and indexes.
ISBN
0135579597
LCCN
75020278
OCLC
ocm01529350
Owning Institutions
Columbia University Libraries