Research Catalog
The application of social class in market segmentation
- Title
- The application of social class in market segmentation / [by] James M. Carman.
- Author
- Carman, James M.
- Publication
- [Berkeley] : Institute of Business and Economic Research, [1965]
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | HF5415.2 .C21 | Off-site |
Holdings
Details
- Additional Authors
- University of California, Berkeley. Graduate School of Business Administration.
- Description
- 70 pages : illustrations; 23 cm.
- Series Statement
- IBER special publications
- Uniform Title
- IBER special publications.
- Subjects
- Note
- Publications of the Institute of Business and Economic Research, University of California.
- At head of title: Research program in marketing, Graduate School of Business Administration, University of California, Berkeley.
- Bibliography (note)
- Bibliography: p. 65-70.
- OCLC
- ocm00585786
- Owning Institutions
- Columbia University Libraries