Research Catalog
Experimentation for marketing decisions
- Title
- Experimentation for marketing decisions / [by] Keith K. Cox [and] Benn M. Enis.
- Author
- Cox, Keith Kohn.
- Publication
- Scranton, Pa. : International Textbook Co., [1969]
Items in the Library & Off-site
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1 Item
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | HF5415.2 .C648 | Off-site |
Holdings
Details
- Additional Authors
- Enis, Ben M.
- Description
- v, 122 pages; 21 cm.
- Series Statement
- Marketing research series
- Uniform Title
- Marketing research series.
- Subject
- Marketing research
- Bibliography (note)
- Includes bibliographical references.
- ISBN
- 0700222251
- LCCN
- 74076404
- OCLC
- ocm00029223
- Owning Institutions
- Columbia University Libraries