Research Catalog
Marketing models : quantitative and behavioral
- Title
- Marketing models : quantitative and behavioral / Edited by Ralph L. Day.
- Author
- Day, Ralph L.
- Publication
- Scranton : International Textbook Co., [1964]
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | HF5415.2 .D33 1963 | Off-site |
Holdings
Details
- Description
- xiv, 671 pages : illustrations; 24 cm.
- Series Statement
- International's series in marketing
- Uniform Title
- International's series in marketing.
- Subjects
- Bibliography (note)
- Includes bibliographies.
- LCCN
- 64023493
- OCLC
- ocm00252941
- Owning Institutions
- Columbia University Libraries