Research Catalog

Purchasing behavior and personal attributes

Title
Purchasing behavior and personal attributes / by William F. Massy, Ronald E. Frank [and] Thomas Lodahl.
Author
Massy, William F.
Publication
Philadelphia : University of Pennsylvania Press, [1968]

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Details

Additional Authors
  • Frank, Ronald Edward, 1933-
  • Lodahl, Thomas
Description
174 pages : illustrations; 25 cm
Subjects
Bibliography (note)
  • Bibliography: p. 164-168.
LCCN
67026219
OCLC
ocm00390714
Owning Institutions
Columbia University Libraries