Research Catalog

Readings in sales management ; concepts and viewpoints

Title
Readings in sales management ; concepts and viewpoints / edited by Thomas R. Wotruba [and] Robert M. Olsen.
Author
Wotruba, Thomas R.
Publication
New York : Holt, Rinehart and Winston, [1971]

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TextRequest in advance HF5438 .W835Off-site

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Details

Additional Authors
Olsen, Robert M.
Description
xiv, 394 pages : illustrations; 23 cm.
Series Statement
Holt, Rinehart and Winston marketing series
Uniform Title
Holt, Rinehart and Winston marketing series.
Subject
Sales management
Bibliography (note)
  • Bibliography: p. 383.
ISBN
0030851505
LCCN
74130819
OCLC
ocm00124791
Owning Institutions
Columbia University Libraries