Research Catalog

Readings in promotion management

Title
Readings in promotion management / [by] James U. McNeal.
Author
McNeal, James U.
Publication
New York : Appleton-Century-Crofts, [1966]

Items in the Library & Off-site

Filter by

1 Item

StatusFormatAccessCall NumberItem Location
Request for On-site UseRequest Scan
How do I pick up this item and when will it be ready?
TextRequest in advance HF5821 .M23Off-site

Holdings

Details

Description
xiii, 353 pages : illustrations; 24 cm
Subject
Advertising
Bibliography (note)
  • Bibliographical footnotes.
LCCN
66010856
OCLC
ocm00241861
Owning Institutions
Columbia University Libraries