Research Catalog

A study of the opportunity for exposure to national newspaper advertising.

Title
A study of the opportunity for exposure to national newspaper advertising. / Prepared for Newsprint Information Committee [in consultation with Advertising Research Foundation].
Author
Audits & Surveys.
Publication
New York, 1964.

Items in the Library & Off-site

Filter by

1 Item

StatusFormatAccessCall NumberItem Location
Request for On-site UseRequest Scan
How do I pick up this item and when will it be ready?
TextRequest in advance HF6105.U5 Au25Off-site

Details

Additional Authors
  • Newsprint Information Committee.
  • Advertising Research Foundation.
Description
119 leaves : illustrations, tables; 29 cm
Subject
  • Advertising, Newspaper
  • Advertising > United States > Statistics
Bibliography (note)
  • Includes bibliographical references.
OCLC
ocm01933383
Owning Institutions
Columbia University Libraries