Research Catalog

Stochastic models of buying behavior

Title
Stochastic models of buying behavior / [by] William F. Massy, David B. Montgomery [and] Donald G. Morrison.
Author
Massy, William F.
Publication
Cambridge, Mass. : M.I.T. Press, [1970]

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Details

Additional Authors
  • Montgomery, David B. (David Bruce)
  • Morrison, Donald G.
Description
xiii, 464 pages : illustrations; 24 cm
Subjects
Bibliography (note)
  • Bibliography: p. 451-460.
ISBN
0262130394
LCCN
71095282
OCLC
  • 89337
  • ocm00089337
  • SCSB-3831448
Owning Institutions
Columbia University Libraries