Research Catalog
Positioning : the battle for your mind / by Al Ries and Jack Trout.
- Title
- Positioning : the battle for your mind / by Al Ries and Jack Trout.
- Author
- Ries, Al.
- Publication
- New York : McGraw-Hill, [1986], ©1986.
Items in the Library & Off-site
Filter by
1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | HF5827.2 .R53 1986 | Off-site |
Details
- Additional Authors
- Trout, Jack.
- Description
- x, 213 pages; 21 cm
- Subject
- Positioning (Advertising)
- Note
- Includes index.
- ISBN
- 0070652643
- LCCN
- 85014898
- Owning Institutions
- Columbia University Libraries