Research Catalog

Advertising and consumer citizenship : gender, images, and rights

Title
Advertising and consumer citizenship : gender, images, and rights / Anne M. Cronin.
Author
Cronin, Anne M., 1967-
Publication
New York : Routledge, 2000.

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StatusFormatAccessCall NumberItem Location
TextRequest in advance HF5822 .C76 2000Off-site

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Details

Description
x, 179 pages : illustrations; 24 cm.
Series Statement
Transformations
Uniform Title
Transformations.
Subjects
Bibliography (note)
  • Includes bibliographical references and index.
Contents
1. The individual, the citizen and the consumer -- 2. Advertising knowledges -- 3. Advertising, texts and textual strategies -- 4. Branding vision: advertising, time and privilege -- 5. Female visions: advertising, women and narrative -- 6. Visual epistemologies and new consumer rights.
ISBN
  • 0415223237 (hb)
  • 0415223245 (pb)
LCCN
00030518
OCLC
  • 503057051
  • ocn503057051
  • SCSB-9217953
Owning Institutions
Columbia University Libraries