Research Catalog
Accountable advertising : a handbook for managers and analysts
- Title
- Accountable advertising : a handbook for managers and analysts / Simon Broadbent.
- Author
- Broadbent, Simon.
- Publication
- Henley-on-Thames, Oxfordshire, U.K. : Admap Publications in association with Incorporated Society of British Advertisers [and] Institute of Practitioners in Advertising, 1997.
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | HF5827 .B763 1997g | Off-site |
Holdings
Details
- Description
- xviii, 302 pages : illustrations; 24 cm
- Subjects
- Bibliography (note)
- Includes bibliographical references (p. 267-271) and index.
- ISBN
- 189931461X
- OCLC
- ocm37731215
- SCSB-4162761
- Owning Institutions
- Columbia University Libraries