Research Catalog

Backfire : Carly Fiorina's high-stakes battle for the soul of Hewlett-Packard

Title
Backfire : Carly Fiorina's high-stakes battle for the soul of Hewlett-Packard / Peter Burrows.
Author
Burrows, Peter.
Publication
Hoboken, N.J. : J. Wiley & Sons, [2003], ©2003.

Items in the Library & Off-site

Filter by

2 Items

StatusFormatAccessCall NumberItem Location
Request for On-site UseRequest Scan
How do I pick up this item and when will it be ready?
TextRequest in advance HD9696.A3 U53172 2003Off-site
Not available - Please for assistance.
TextUse in library Off-site

Holdings

Details

Description
viii, 296 pages, 8 unnumbered pages of plates : illustrations; 24 cm
Summary
  • "Hewlett-Packard, the venerable computer maker, was seeing hard times for the first time in its six-decade history. In an effort to shake things up, the company brought in an outside CEO - the daring and charismatic Carly Fiorina. Fiorina brought style and new thinking to HP, but she also brought change.
  • Her efforts at rapid reform frequently collided with the familiar "HP Way," the egalitarian corporate culture and integrity that Bill Hewlett and Dave Packard had instilled in the company from its very beginning. Many say her initiatives brought little immediate improvement in the company's fortunes. Then came the single biggest move that would change HP forever: a proposed merger with Compaq. Rubber-stamped by the board, it semed the deal would go through without a hitch.
  • But board member and family scion Walter Hewlett saw HP's merger with Compaq as potentially disastrous." "Backfire tells the inside story of HP's struggle to regain its former glory, and of the high-stakes battle between Fiorina and Hewlett over how best to achieve that goal."--BOOK JACKET.
Subject
  • Fiorina, Carly
  • Hewlett, William R
  • Hewlett-Packard Company
  • Compaq Computer Corporation
  • Electronic industries > United States
  • Computer industry > United States
  • Consolidation and merger of corporations > United States > Case studies
  • Corporations > Investor relations > United States > Case studies
Bibliography (note)
  • Includes bibliographical references and index.
Contents
The showdown -- The emergence of Carleton Sneed -- Inside the HP way -- Trouble in paradise -- The making of a star -- Searching for a CEO -- An eventful honeymoon -- Unraveling -- Compaq cometh -- The November surprise -- Proxy fight -- The lawsuit.
ISBN
0471267651 (alk. paper)
LCCN
2002156443
OCLC
  • ocm51281044
  • SCSB-4339717
Owning Institutions
Columbia University Libraries