Research Catalog

Title

Why the bottom line isn't! : how to build value through people and organization / Dave Ulrich, Norm Smallwood.

Author

Ulrich, David, 1953-

Publication

Hoboken, N.J. : Wiley, [2003], ©2003.

Items in the Library & Off-site

Holdings

Details

Additional Authors

Smallwood, W. Norman.

Description

xiii, 290 pages : illustrations; 24 cm

Summary

• "Why the Bottom Line Isn't! began when the authors asked the simple question: How can two companies in the same industry with similar earnings have vastly different market values?
• In answering that question, authors Dave Ulrich and Norm Smallwood demystify theories of intangible value and show that the bottom line is about much more than earnings - it's about building long-term value through assets, not accounted for on a company's financial statements, such as leadership, brand, corporate culture, and ability to attract talent.
• The authors use real-world examples from various industries to show how intangibles drive market value; even more, they provide the tools to make it happen in your company."--BOOK JACKET.

Subject

• Organizational effectiveness
• Value added
• Corporations > Valuation
• Business enterprises > Valuation
• Intangible property

Bibliography (note)

• Includes bibliographical references (p. 266-281) and index.

Contents

1. Tangling with Intangibles: Knowing the New Game -- 2. Do or Die: Anteing Up the Table Stakes -- 3. Growth: Setting Your Own Odds -- 4. Writing the Playbook: Matching Strategy to Skill -- 5. Boot Camp: Building Your Talent Base -- 6. Shared Mindset: Creating Unity from the Outside In -- 7. Speed: First Beats Best -- 8. Learning: Changing the Game -- 9. Accountability: Making Teamwork Work -- 10. Collaboration: It Takes More Than Two to Intangible -- 11. Leadership Brand: Captains Everywhere -- 12. Tangible Intangibles: Winning the Game.

ISBN

047144510X (cloth)

LCCN

2002156192

OCLC

• ocm51264764
• SCSB-4349903

Owning Institutions

Columbia University Libraries