Research Catalog

Social marketing : new imperative for public health / by Richard K. Manoff.

Title
Social marketing : new imperative for public health / by Richard K. Manoff.
Author
Manoff, Richard K.
Publication
New York : Praeger, 1985.

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TextRequest in advance RA440.5 .M34 1985Off-site

Details

Description
ix, 293 pages; 24 cm
Subjects
Bibliography (note)
  • Includes bibliographies and index.
ISBN
0030716772 (alk. paper) :
LCCN
84018279
Owning Institutions
Columbia University Libraries