Research Catalog
The marketing edge : making strategies work / Thomas V. Bonoma.
- Title
- The marketing edge : making strategies work / Thomas V. Bonoma.
- Author
- Bonoma, Thomas V.
Items in the Library & Off-site
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1 Item
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Use in library | HF5415 .B524 1985 | Off-site |
Details
- Description
- xiii, 241 p. : ill.; 25 cm.
- Subject
- Marketing
- ISBN
- 0029042003
- LCCN
- 85001560
- Owning Institutions
- Columbia University Libraries