Research Catalog

American still life : the Jim Beam story and the making of the world's #1 bourbon / F. Paul Pacult, foreword by Frederick Booker Noe III.

Title
American still life : the Jim Beam story and the making of the world's #1 bourbon / F. Paul Pacult, foreword by Frederick Booker Noe III.
Author
Pacult, F. Paul, 1949-

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TextUse in library HD9395.U47 J367 2003Off-site
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Details

Description
xvi, 240 p. : ill.; 24 cm.
Summary
"In American Still Life, F. Paul Pacult - one of the world's foremost writers on the subject of spirits - chronicles the success of the Beam family business and the drink that became a permanent fixture of our culture. Always willing to innovate, but never willing to sacrifice the integrity of their product, the Beam family steered their brand through challenges that would sink the average business - the Civil War, Prohibition, two world wars, and today's fierce global competition. It's a story inextricably interwoven with America's rise to cultural and economic greatness and full of enlightening lessons for today's business leaders."--BOOK JACKET.
Subjects
ISBN
0471444073 (cloth)
LCCN
2003011340
Owning Institutions
Columbia University Libraries