Research Catalog

Management of international advertising; the role of advertising agencies [by] Gordon E. Miracle.

Title
Management of international advertising; the role of advertising agencies [by] Gordon E. Miracle.
Author
Miracle, Gordon E.

Items in the Library & Off-site

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1 Item

StatusFormatAccessCall NumberItem Location
TextUse in library HF5006 .M583 no.5Off-site

Details

Description
iv, 92 p. illus.; 23 cm.
Series Statement
Michigan international business studies ; no. 5
Subjects
LCCN
67063596
Owning Institutions
Columbia University Libraries