Research Catalog

Collaborative customer relationship management : taking CRM to the next level

Title
Collaborative customer relationship management : taking CRM to the next level / Alexander H. Kracklauer, D. Mill Quinn, Dirk Seifert, editors.
Publication
Berlin, Germany ; New York : Springer-Verlag, c2004.

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TextUse in library HF5415.5 .C615 2004Off-site

Details

Additional Authors
  • Kracklauer, Alexander H., 1965-
  • Mills, Daniel Quinn
  • Seifert, Dirk
Description
xi, 273 p. : ill.; 24 cm.
Subjects
Bibliography (note)
  • Includes bibliographical references and index.
ISBN
3540002278
LCCN
  • 2003059637
  • R2-398906
OCLC
  • 52750053
  • ocm52750053
  • SCSB-4871643
Owning Institutions
Columbia University Libraries