Research Catalog

A basic bibliography on marketing research.

Title
A basic bibliography on marketing research.
Author
Wales, Hugh G.
Publication
Chicago : American Marketing Association, [1963]

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TextRequest in advance Z7164.M18 Am3 no.2:2nd ed.:1963Off-site

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Details

Additional Authors
Ferber, Robert, 1922-1981
Description
182 pages.
Series Statement
AMA bibliography series, no. 2. 1963 revision
Uniform Title
Bibliography series (American Marketing Association) ; no. 2. 1963 revision.
Subjects
LCCN
63006047
OCLC
  • ocm00582682
  • SCSB-5159374
Owning Institutions
Columbia University Libraries