Research Catalog

World advertising expenditures.

Title
World advertising expenditures.
Publication
Mamaroneck, N.Y. : Starch INRA Hooper

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StatusVol/DateFormatAccessCall NumberItem Location
1990TextRequest in advance HF5802 .W6 1990Off-site
1989TextRequest in advance HF5802 .W6 1989Off-site
1988TextRequest in advance HF5802 .W6 1988Off-site
1987TextRequest in advance HF5802 .W6 1987Off-site
1985-1986TextRequest in advance HF5802 .W6 1985-1986Off-site
1983TextRequest in advance HF5802 .W6 1983Off-site
1981TextRequest in advance HF5802 .W6 1981Off-site
1979TextRequest in advance HF5802 .W6 1979Off-site
1978TextRequest in advance HF5802 .W6 1978Off-site
1974TextRequest in advance HF5802 .W6 1974Off-site

Holdings

Details

Additional Authors
  • International Advertising Association (1950- )
  • Starch INRA Hooper (Firm)
  • International Research Associates.
Publication Date
  • 1st- Aug. 1960-
  • Ceased with vol. 25 (1990).
Description
volumes : illustrations; 28 cm
Alternative Title
  • Advertising expenditures around the world
  • I.A.A. survey of advertising expenditures around the world 1970
  • Survey of advertising expenditures around the world 1972-1980
  • Survey of world advertising expenditures 1981 ̲
Subject
Note
  • Title from cover.
Numbering (note)
  • The 11th-16th survey called also 1974-1981 ed., but cover the years 1972-1980.
Issued By (note)
  • Issued 1960-1970 by the International Research Associates and the International Advertising Association; Issued 1974- by Starch INRA Hooper and the International Advertising Association.
ISSN
0568-0301
OCLC
  • 506175173
  • ocn506175173
  • SCSB-8993349
Owning Institutions
Columbia University Libraries