Research Catalog

American marketing in the European Common Market, 1963-1973

Title
American marketing in the European Common Market, 1963-1973 / Dagfinn Moe Hansen and J.J. Boddewyn.
Author
Hansen, Dagfinn Moe.
Publication
Cambridge, Mass. : Marketing Science Institute, 1976.

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TextRequest in advance HF5415 .M31 no.76-106-76-108Off-site

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Details

Additional Authors
  • Boddewyn, J. J. (Jean J.)
  • Marketing Science Institute.
Description
104 pages; 28 cm.
Series Statement
Marketing Science Institute. Working paper
Uniform Title
Report (Marketing Science Institute) ; no. 76-107.
Subject
  • Export marketing > United States > Management
  • Corporations, American > European Economic Community countries
  • International business enterprises
  • United States > Commerce > European Economic Community countries
Bibliography (note)
  • Includes bibliographical references.
OCLC
  • ocm02577725
  • SCSB-5015871
Owning Institutions
Columbia University Libraries