Research Catalog

The nonresponse problem in consumer telephone surveys

Title
The nonresponse problem in consumer telephone surveys / by Frederick Wiseman and Philip McDonald.
Author
Wiseman, Frederick, 1943-
Publication
Cambridge, Mass. (14 Story St., Cambridge 02138) : Marketing Science Institute, 1978.

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StatusFormatAccessCall NumberItem Location
TextRequest in advance HF5415 .M31 no.78-116-78-120Off-site

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Details

Additional Authors
McDonald, Philip R.
Description
ix, 78 pages : forms; 28 cm.
Series Statement
Report (Marketing Science Institute) ; no. 78-116
Uniform Title
Report (Marketing Science Institute) ; no. 78-116.
Subject
Bibliography (note)
  • Bibliography: p. 69-70.
LCCN
81143951
OCLC
  • ocm04674984
  • SCSB-5015935
Owning Institutions
Columbia University Libraries