Research Catalog

Contributed papers, 1955

Title
Contributed papers, 1955 / Donald R.G. Cowan, editor ; School of Business Administration, University of Michigan, in cooperation with American Marketing Association, Michigan, Toledo, Cleveland, and Akron Chapters, and Detroit Sales Executive Club.
Author
Marketing Research Conference (1955 : University of Michigan)
Publication
Ann Arbor : Bureau of Business Research, School of Business Administration, University of Michigan, 1955.

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Holdings

Details

Additional Authors
  • University of Michigan. School of Business Administration.
  • American Marketing Association.
Description
v, 151 pages : illustrations; 23 cm.
Series Statement
Michigan business papers ; no. 31
Uniform Title
Michigan business papers ; no. 31.
Subject
OCLC
  • ocm15348497
  • SCSB-5240002
Owning Institutions
Columbia University Libraries