Research Catalog
Branding governance : a participatory approach to the brand building process
- Title
- Branding governance : a participatory approach to the brand building process / Nicholas Ind and Rune Bjerke.
- Author
- Ind, Nicholas.
- Publication
- Chichester, England ; Hoboken, NJ : John Wiley & Sons, [2007], ©2007.
Items in the Library & Off-site
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2 Items
Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | HD69.B7 I527 2007 | Off-site | |
Not available - Please for assistance. | Text | Use in library | Off-site |
Holdings
Details
- Additional Authors
- Bjerke, Rune.
- Description
- xii, 276 pages : illustrations; 24 cm
- Subjects
- Bibliography (note)
- Includes bibliographical references (p. [245]-263) and index.
- ISBN
- 9780470030752 (cloth)
- 0470030755 (cloth)
- LCCN
- 2007004231
- OCLC
- OCM81252786
- 81252786
- SCSB-5932801
- Owning Institutions
- Columbia University Libraries