Research Catalog
Wide awake in the Windy City : celebrating a century of excellence at Northwestern University's Kellogg School of Management, 1908-2008
- Title
- Wide awake in the Windy City : celebrating a century of excellence at Northwestern University's Kellogg School of Management, 1908-2008 / by Matt Golosinski ; edited by Richard P. Honack.
- Author
- Golosinski, Matt.
- Publication
- Evanston, Ill. : Northwestern University Press, 2008.
- Supplementary Content
Items in the Library & Off-site
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1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | HF1134.K43 G65 2008 | Off-site |
Holdings
Details
- Additional Authors
- Description
- xii, 378 pages, 64 unnumbered pages of plates : illustrations (some color); 27 cm
- Subjects
- Note
- "Kellogg School of Management".
- Bibliography (note)
- Includes bibliographical references (p. [293]-350) and index.
- Contents
- Preface: The Noble Calling / Walter D. Scott -- Acknowledgments / Matt Golosinski -- Introduction: A Century of Innovation and Excellence, 1908-2008 -- Chapter 1. A Management Leader Emerges -- Chapter 2. Growth of a Marketing Titan: The "Hidden Persuaders" Come Out of Hiding -- Chapter 3. Management Education Must Change -- Chapter 4. Revitalized: Risky Moves Pay Off in a Big Way -- Chapter 5. The Jacobs Era: 1975-2001 -- Chapter 6. The Journey Ahead: Dipak Jain and the Future of Kellogg -- Appendix A. Deans of the Northwestern University Business School -- Appendix B. Kellogg School of Management Chaired, Tenured and Emeritus Faculty.
- ISBN
- 9780810125049 (trade cloth : alk. paper)
- 0810125048 (trade cloth : alk. paper)
- LCCN
- 2008000302
- 40015533556
- OCLC
- ocn190620224
- 190620224
- SCSB-9037782
- Owning Institutions
- Columbia University Libraries