Research Catalog

"Jamči se za uspjeh kano i za neštetnost" : o reklamnome diskursu iz sociosemiološke perspektive

Title
"Jamči se za uspjeh kano i za neštetnost" : o reklamnome diskursu iz sociosemiološke perspektive / Mislava Bertoša.
Author
Bertoša, Mislava, 1972-
Publication
Zagreb : Srednja Europa, 2008.

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TextUse in library P99.4.S62 B47 2008gOff-site

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Details

Description
338 p.; 24 cm.
Alternative Title
Approccio semiologico al discorso pubblicitario
Subject
  • Semiotics > Social aspects
  • Mass media > Semiotics
  • Semiotics in advertising
ISBN
  • 9789536979455
  • 9536979454
OCLC
  • ocn630175694
  • 630175694
Owning Institutions
Columbia University Libraries