Research Catalog

The price elasticity of selective demand : a meta-analysis of sales response models

Title
The price elasticity of selective demand : a meta-analysis of sales response models / by Gerard J. Tellis.
Author
Tellis, Gerard J., 1950-
Publication
Cambridge, MA : Marketing Science Institute, [1988], ©1988.

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TextRequest in advance HF5415 .M31 no.88/105-88/107Off-site

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Details

Description
32 pages : illustrations; 28 cm.
Series Statement
Report ; no. 88-105 (July 1988)
Uniform Title
Report (Marketing Science Institute) ; no. 88-105.
Subjects
Note
  • "Marketing Science Institute Research Program"--P. [1] of cover.
Bibliography (note)
  • Bibliography: p. 27-31.
OCLC
  • 18891811
  • ocm18891811
Owning Institutions
Columbia University Libraries