Research Catalog

Managing and marketing services in the 1990s

Title
Managing and marketing services in the 1990s / edited by Richard Teare with Luiz Moutinho and Neil Morgan.
Publication
London, England : Cassell Educational Ltd., 1990.

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TextRequest in advance HD9980.5 .M3417 1990Off-site

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Details

Additional Authors
  • Teare, Richard.
  • Moutinho, Luiz.
  • Morgan, Neil, 1952-
Description
x, 255 pages : illustrations; 25 cm
Subjects
Genre/Form
Aufsatzsammlung.
Bibliography (note)
  • Includes bibliographical references and index.
ISBN
  • 0304318167
  • 9780304318162
LCCN
91127911
OCLC
  • 24872653
  • SCSB-2784105
Owning Institutions
Columbia University Libraries