Research Catalog

Title

Role of the mass media in American politics / special editor of this volume, L. John Martin.

Publication

Philadelphia : American Academy of Political and Social Science, 1976.

Items in the Library & Off-site

Holdings

Details

Additional Authors

• Martin, L. John (Leslie John), 1921-
• American Academy of Political and Social Science

Description

viii, 194 p.; 24 cm.

Summary

A collection of articles describing the influence of radio, television, and the press on elections in 1952, 1956, 1960, 1964, 1968, 1972 and 1976.

Series Statement

Annals of the American Academy of Political and Social Science ; v. 427

Uniform Title

Annals of the American Academy of Political and Social Science v. 427.

Subject

• Political campaigns > United States
• Mass media > Political aspects > United States

Bibliography (note)

• Includes bibliographical references and index.

Processing Action (note)

• committed to retain

Contents

Preface / L. John Martin -- The reporter and the presidential candidate / Carl P. Leubsdorf -- The press and the local candidate / David L. Rosenbloom -- The candidate in the living room -- Sig Mickelson -- Political image makers and the mass media / Dan Nimmo -- The press and the pollster / Albert H. Cantril -- The President and the press: phases in the relationship / Elmer E. Cornwell, Jr. -- The President and the press: struggle for dominance / George E. Reedy -- "Equal opportunities" and "fairness" in broadcast coverage of politics / Michale J. Petrick -- Changing role of the mass media in American politics / Edwin Emery -- The press and the voter / John P. Robinson -- American politics and the press: a view from abroad / John Midgley -- Media costs and effects in political campaigns / Joseph Napolitan -- Recent theory on mass media potential in political campaigns / L. John Martin.

ISBN

0877612048 : 0877612056

LCCN

^^^76011898^

OCLC

• 2521801
• SCSB-10930786

Owning Institutions

Harvard Library