Research Catalog

Recruiting effects of army advertising / James N. Dertouzos ... [et al.].

Title
Recruiting effects of army advertising / James N. Dertouzos ... [et al.].
Publication
Santa Monica, CA : Rand Corp., 1989.

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TextUse in library AS36 .R3 R-3577Off-site

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Details

Additional Authors
  • Dertouzos, James N., 1950-
  • Rand Corporation.
  • United States. Office of the Assistant Secretary of Defense/Force Management and Personnel
Description
xi, 40 p.; 24 cm.
Subject
  • Advertising > United States > Recruiting and enlistment > Statistics
  • United States. Army > Recruiting, enlistment, etc. > Statistics
Note
  • "Prepared for the Office of the Assistant Secretary of Defense for Force Management and Personnel."
  • "R-3577-FMP."
  • "January 1989."
Bibliography (note)
  • Bibliography: p. 37-40.
Processing Action (note)
  • committed to retain
ISBN
0833009133
LCCN
^^^88026536^
Owning Institutions
Harvard Library