Research Catalog

Title

Contemporary public opinion : issues and the news / Maxwell McCombs, Edna Einsiedel, David Weaver.

Author

McCombs, Maxwell E.

Publication

Hillsdale, N.J. : L. Erlbaum, 1991.

Items in the Library & Off-site

Holdings

Details

Additional Authors

• Einsiedel, Edna F.
• Weaver, David H. (David Hugh), 1946-

Description

viii, 114 p.; 25 cm.

Summary

This book discusses the public opinion process with a focus on the role that the news media play in shaping public opinion. Although heavily influenced by the agenda-setting perspective -- the view that the news media define the important issues of the day and determine how these issues are presented -- the authors neither support nor refute this claim. They present instead a variety of contemporary scholarship integrated into a coherent picture of public opinion for a general audience.

Series Statement

Communication textbook series. Journalism

Uniform Title

Communication textbook series. Journalism.

Subject

• Mass media > Social aspects > United States
• Public opinion > United States

Bibliography (note)

• Includes bibliographical references and indexes.

Processing Action (note)

• committed to retain

Contents

Communication and public opinion -- The agenda-setting role of mass communication -- Practices, values, and traditions in journalism -- Framing the news -- Shaping the news agenda -- Exposure to news -- Knowledge of public affairs -- Forming images and opinions -- Participation in public affairs -- The transfer of interests.

ISBN

• 0805805370
• 0805811028 (pbk.)

LCCN

^^^91016323^

Owning Institutions

Harvard Library