Research Catalog

Ageless prose : a study of the media-projected images of aging / Bridget C. Loetterle.

Title
Ageless prose : a study of the media-projected images of aging / Bridget C. Loetterle.
Author
Loetterle, Bridget C., 1941-
Publication
New York : Garland Pub., 1994.

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StatusFormatAccessCall NumberItem Location
TextUse in library P94.5.A382 U65 1994Off-site

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Details

Description
xxii, 305 p.; 24 cm.
Series Statement
Garland studies on the elderly in America
Uniform Title
Garland studies on the elderly in America.
Subject
Older people in mass media > United States
Bibliography (note)
  • Includes bibliographical references (p. 269-290) and index.
Processing Action (note)
  • committed to retain
Contents
I. Background of the Study -- II. Review Of Literature -- III. Methodology -- IV. Forty Thousand Hours -- V. Realities of Aging and Value Orientations -- VI. Retirement -- VII. Correlates of Successful Aging -- VIII. Resources in Later Life -- IX. The Mature Market -- X. Quantitative Determinants of the Happy Elderly -- XI. Conclusions from the Original Study -- XII. Editorial Message -- A Decade Later -- XIII. Advertising Message -- A Decade Later -- XIV. Summary.
ISBN
0815315341 (alk. paper)
LCCN
^^^93034528^
Owning Institutions
Harvard Library