Research Catalog

Fernsehwerbung : theoretische Analysen und empirische Befunde / Mike Friedrichsen, Stefan Jenzowsky (Hrsg.).

Title
Fernsehwerbung : theoretische Analysen und empirische Befunde / Mike Friedrichsen, Stefan Jenzowsky (Hrsg.).
Publication
Opladen : Westdeutscher Verlag, c1999.

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StatusFormatAccessCall NumberItem Location
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TextRequest in advance HF6146.T42 F465 1999Off-site

Details

Additional Authors
  • Friedrichsen, Mike.
  • Jenzowsky, Stefan, 1971-
Description
409 p. : ill.; 23 cm.
Subject
Television advertising
Bibliography (note)
  • Includes bibliographical references.
Processing Action (note)
  • committed to retain
ISBN
3531133675
LCCN
^^^00391540^
OCLC
50123566
Owning Institutions
Harvard Library