Research Catalog

Title

• Persuasive technology : using computers to change what we think and do / B.J. Fogg.

Author

Fogg, B. J.

Publication

Amsterdam ; Boston : Morgan Kaufmann Publishers, / c2003.

Items in the Library & Off-site

Holdings

Details

Description

xxviii, 283 p. : ill.; 23 cm.

Summary

B.J. Fogg proposes conceptual examples of possible new technologies, discusses ethical implications of persuasive computing and offers theoretical insights into persuasion processes.

Series Statement

• The Morgan Kaufmann series in interactive technologies

Uniform Title

Morgan Kaufmann series in interactive technologies

Subject

• Attitude to Computers
• Human-computer interaction
• Persuasion (Psychology) > Computer programs

Bibliography (note)

• Includes bibliographical references and index.

Processing Action (note)

• committed to retain

Contents

Introduction : persuasion in the digital age -- Overview of captology -- The functional triad : computers in persuasive roles -- Computers as persuasive tools -- Computers as persuasive media : simulation -- Computers as persuasive social actors -- Credibility and computers -- Credibility and the world wide web -- Increasing persuasion through mobility and connectivity -- The ethics of persuasive technology -- Captology : looking forward.

ISBN

1558606432 (pbk. : alk. paper)

LCCN

^^2002110617

OCLC

51618633

Owning Institutions

Harvard Library