Research Catalog

Marketing and football : an international perspective / edited by Michel Desbordes.

Title
Marketing and football : an international perspective / edited by Michel Desbordes.
Publication
Amsterdam ; Boston : Butterworth-Heinemann, 2007.

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TextUse in library GV943.9.S64 M37 2007Off-site

Holdings

Details

Additional Authors
Desbordes, Michel
Description
xxvi, 518 p. : ill.; 24 cm.
Series Statement
Sports marketing series
Uniform Title
Sports marketing series.
Subject
  • Soccer > Marketing
  • Soccer > Social aspects > Cross-cultural studies
Bibliography (note)
  • Includes bibliographical references and index.
Processing Action (note)
  • committed to retain
ISBN
  • 9780750682046 (pbk.)
  • 0750682043 (pbk.)
LCCN
^^2006931692
Owning Institutions
Harvard Library