Research Catalog

Title

American businesses in China : balancing culture and communication / Nancy Lynch Street and Marilyn J. Matelski.

Author

Street, Nancy Lynch.

Publication

Jefferson, N.C. : McFarland & Co., 2008.

Items in the Library & Off-site

Holdings

Details

Additional Authors

Matelski, Marilyn J., 1950-

Description

x, 349 p.; 23 cm.

Summary

"This revised edition provides readers with a close understanding of the breathtaking technological and cultural evolution of 21st century China. The authors argue that after some 25 years of overt economic globalization, the Chinese have emerged as quite successful in their economic relationships with the West"--Provided by publisher.

Subject

• Since 2000
• Corporations, American > China
• Corporate culture > China
• National characteristics, Chinese
• China > Economic conditions > 2000-

Bibliography (note)

• Includes bibliographical references (p. 329-346) and index.

Processing Action (note)

• committed to retain

Contents

Chronology of Chinese-American trade, 1786-2008 -- The Chinese worldview -- Issues in globalization -- China's changing consumer landscape -- Case study: Educational programs and exchanges in china -- Case study: Two art exhibitions cross the Pacific -- Case study: General Electric and Sesame Street : a true joint venture -- Case study: The Holiday Inn network in China : more is better -- Case study: Daimler Chrysler : silence in China after the "deal heard round the world" -- Case study: The Foxboro company : infrastructure's hidden jewel -- Case study: The 2008 Beijing Olympics : panning for "the gold" -- Epilogue -- Appendix A: China profile -- Appendix B: Traditional Chinese holidays and festivals -- Appendix C: Contrasting cultures -- Appendix D: Council on International Educational Exchange -- Appendix E: Information and resources -- Appendix F: Norms for negotiation.

ISBN

9780786435920 (softcover : alk. paper)

LCCN

^^2008017046

OCLC

224447287

Owning Institutions

Harvard Library