Research Catalog

The neuro revolution : how brain science is changing our world / Zack Lynch with Byron Laursen.

Title
The neuro revolution : how brain science is changing our world / Zack Lynch with Byron Laursen.
Author
Lynch, Zack.
Publication
New York : St. Martin's Press, 2009.

Holdings

Details

Additional Authors
Laursen, Byron.
Description
245 p.; 25 cm.
Summary
Profiles recent breakthroughs in neuroscience and how they are being applied to numerous aspects of daily life from law enforcement and economics to artistic expression and religious beliefs, in an insider's report that cites the potential of emerging innovations.
Subject
  • Biotechnology > trends
  • Neurosciences > Technological innovations
  • Neurosciences > trends
Bibliography (note)
  • Includes bibliographical references.
Contents
Introduction: into a narrow tunnel -- Time's telescope -- The witness on your shoulders -- Marketing to the mind -- Finance with feelings -- Trust -- Do you see what I hear? -- Where is God? -- Fighting neurowarfare -- Perception shift -- Our emerging neurosociety.
ISBN
  • 9780312378622
  • 0312378629
LCCN
^^2008046321