Research Catalog

Franco sells Spain to America : Hollywood, tourism and public relations as postwar Spanish soft power / Neal M. Rosendorf, Visiting Professor of Politics and International Relations, New Mexico State University, USA.

Title
Franco sells Spain to America : Hollywood, tourism and public relations as postwar Spanish soft power / Neal M. Rosendorf, Visiting Professor of Politics and International Relations, New Mexico State University, USA.
Author
Rosendorf, Neal M., 1960-
Publication
Houndmills, Basingstoke, Hampshire ; NewYork, NY : Palgrave Macmillan, 2014.

Items in the Library & Off-site

Filter by

1 Item

StatusFormatAccessCall NumberItem Location
TextRequest in advance E183.8.S7 R67 2014Off-site

Details

Description
xii, 267 pages; 23 cm.
Summary
'Franco Sells Spain to America' is a groundbreaking study of the Franco dictatorship's utilization of Hollywood film production in Spain, American middle-class tourism and sophisticated public relations programmes. It provides an entirely new lens for analyzing and understanding the Franco regime's postwar foreign policy priorities with its focus on Spain's reputational outreach to America, which was of central importance.
Series Statement
Palgrave studies in the history of the media
Uniform Title
Palgrave studies in the history of the media
Subject
  • Franco, Francisco, 1892-1975
  • Roosevelt, Franklin D. 1882-1945
  • 1939-1945 (andra världskriget)
  • 1933-1975
  • World War, 1939-1945 > Diplomatic history
  • United States > Foreign relations > Spain
  • Spain > Foreign relations > United States
  • United States > Foreign relations > 1933-1945
  • Spain > Foreign relations > 1939-1975
Bibliography (note)
  • Includes bibliographical references and index.
Processing Action (note)
  • committed to retain
Contents
Be El Caudillo's guest: postwar American tourism to Franco Spain -- "Hollywood in Madrid": the American film industry and the Franco regime -- The Franco regime's postwar US public relations strategies: media, messages, and relationships in America -- The oppression of Spain's Protestants and Jews: neutralizing the Franco regime's key US reputational threat -- The Spanish Pavilion at the 1964-65 New York World's Fair: Franco Spain's $7 million US outreach summa -- Conclusion: success, inertia, death, democracy and a fallacy.
ISBN
  • 9781137299284 (alk. paper)
  • 1137299282 (alk. paper)
LCCN
^^2013044187
OCLC
  • 852224754
  • SCSB-11709424
Owning Institutions
Harvard Library