Research Catalog
The beauty paradigm : gender discourse in Indian advertising / Jaishri Jethwaney.
- Title
- The beauty paradigm : gender discourse in Indian advertising / Jaishri Jethwaney.
- Author
- Jethwaney, Jaishri N.
- Publication
- New Delhi, India : SAGE Publications India Pvt Ltd, 2022.
- ©2022
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Status | Format | Access | Call Number | Item Location |
---|---|---|---|---|
Text | Request in advance | HF5827.85 .J48 2022 | Off-site |
Holdings
Details
- Description
- xxi, 239 pages : illustrations; 23 cm
- Subject
- Gender identity in advertising > India
- Women in advertising > India
- Sex role in advertising > India
- Advertising > Social aspects > India
- Femmes dans la publicité > Inde
- Rôle selon le sexe dans la publicité > Inde
- Publicité > Aspect social > Inde
- Identité de genre dans la publicité > Inde
- Gender identity in advertising
- Advertising > Social aspects
- Sex role in advertising
- Women in advertising
- India
- Bibliography (note)
- Includes bibliographical references.
- Processing Action (note)
- committed to retain
- ISBN
- 9789354791659
- 9354791654
- 9789354791666 (canceled/invalid)
- OCLC
- 1272872506
- SCSB-14522741
- Owning Institutions
- Harvard Library