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You don't look like a librarian : shattering stereotypes and creating positive new images in the Internet age /

Title: You don't look like a librarian : shattering stereotypes and creating positive new images in the Internet age / Ruth Kneale.
Author: Kneale, Ruth, 1968-
Publication: Medford, N.J. : Information Today, Inc., 2009.

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Status	Format	Access	Call Number	Item Location
Request for On-site Use Request Scan Not available - Please for assistance.	Text	Use in library	Z682 .K645 2009	Off-site

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Description

xviii, 198 pages : illustrations; 21 cm.

Summary

Librarian stereotypes have persisted for generations, yet their practical impact has rarely been studied. How pervasive are such stereotypes in the digital era, how are they changing, and how do they affect our daily work, our careers, and the future success of the profession? What can we do to defeat tired old perceptions and create positive new images? After exploring these questions for almost 10 years, Ruth Kneale offers insight and analysis in You Don't Look Like a Librarian. In addition to presenting the results of a 1,000+ respondent survey and interviews with opinionated librarians across the spectrum, Kneale draws on published literature and lively discussions from her website. The result is unique, entertaining, and eye-opening look at librarian stereotypes and their real-world consequences in the Internet Age.

Subjects

Genre/Form

Job descriptions.

Bibliography (note)

Includes bibliographical references (pages 169-188) and index.

Contents

Stereotypes? What stereotypes? -- Pop culture and librarians -- Breaking the stereotype -- Thoughts on the future.

ISBN

9781573873666
1573873667

LCCN

2009000421

Owning Institutions

Princeton University Library