Research Catalog

Title

The entrepreneurial attitude : lessons from Junior Achievement's 100 years of developing young entrepreneurs / Larry C. Farrell ; foreword by Asheesh Advani, CEO, JA Worldwide.

Author

Farrell, Larry C.,

Publication

• New York : McGraw-Hill Education, [2018]
• ©2018

Items in the Library & Off-site

Details

Description

xxxv, 265 pages : illustrations; 24 cm

Summary

"In this landmark book, Larry Farrell, the worlds most experienced authority on researching and teaching entrepreneurship, has partnered with JA to bring their combined vast experience directly to you. In The Entrepreneurial Attitude, Farrell reveals his latest research on the four fundamental practices of the worlds greatest entrepreneurs: Sense of Mission, Customer/Product Vision, High-Speed Innovation, and Self-Inspired Behavior. He then brings those proven practices to life through interviews with seventy high-achieving JA alumni across 35 countries including AOL founder Steve Case, CNN medical correspondent Sanjay Gupta, British MP David Lammy, Hong Kong biotech entrepreneur Eric Chen, social entrepreneur Fernando Tamayo in Peru, non-profit pioneer Sheikha Hessa al-Khalifa in Bahrain, Journalist Adedayo Fashanu in Nigeria, and President of the Clinton Foundation Donna Shalala. This powerful combination illustrates for the first time that having an entrepreneurial attitude is the key to success in any career in any field: a business start-up or a large corporation, social enterprise, the traditional professions, government, or even the arts. Farrell also provides application planning exercises, helping you to apply the entrepreneurial basics to your own chosen field"--Dust jacket flap.

Subjects

• Young businesspeople
• Businesspeople
• United States
• Young businesspeople > United States
• Businesspeople > United States
• Success in business
• Junior Achievement
• Entrepreneurship > United States

Note

• Includes index.

Contents

Introduction: Getting the entrepreneurial attitude : why it's so important for young people in today's global economy -- Part 1. The four fundamental practices of the world's great entrepreneurs. Sense of mission -- Customer/product vision -- High-speed innovation -- Self-inspired behavior -- What's really required -- Part 2. JA's seven competencies: the entrepreneurial attitude in action. Goal orientation and initiative -- Leadership and responsibility -- Creativity -- Teamwork -- Perseverance -- Resourcefulness -- Self-efficacy -- Conclusion: The entrepreneurial attitude.

ISBN

• 9781260026702
• 1260026701

LCCN

2017054998

Owning Institutions

Princeton University Library