Research Catalog

Marketing's new strategic direction

Title
Marketing's new strategic direction / edited by Stephen J. Garone.
Publication
New York, NY : The Conference Board, 1995.

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TextUse in library HF5415 .M374 1995Off-site

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Details

Additional Authors
  • Garone, Stephen J.
  • Conference Board.
Description
46 p. : ill.; 28 cm.
Series Statement
Report ; no. 1116-95-CH.
Uniform Title
Conference Board report ; no. 1116-95-CH.
Subject
  • Marketing
  • Marketing > Management
  • Marketing > Planning
Note
  • Cover title.
Bibliography (note)
  • Includes bibliographical references.
ISBN
0823705617 (pbk.) (canceled/invalid)
OCLC
  • ocm32681407
  • SCSB-2060565
Owning Institutions
Princeton University Library