Research Catalog

Platform strategy : how to unlock the power of communities and networks to grow your business

Title
Platform strategy : how to unlock the power of communities and networks to grow your business / Laure Claire Reillier and Benoit Reillier.
Author
Reillier, Laure Claire, 1971-
Publication
London ; New York : Routledge, Taylor & Francis Group 2017.

Items in the Library & Off-site

Filter by

1 Item

StatusFormatAccessCall NumberItem Location
TextUse in library HD9999.M782 R45 2017Off-site

Holdings

Details

Additional Authors
Reillier, Benoit, 1972-
Description
xviii, 221 pages : illustrations; 26 cm
Subject
  • Multi-sided platform businesses > Planning
  • Strategic planning
Bibliography (note)
  • Includes bibliographical references and index.
Contents
Introduction to platform businesses -- The meteoric rise of platform businesses -- What is a platform business? -- Economic characteristics of platforms -- Platforms as business models -- Platform-powered ecosystems -- Lifestages of platforms : design -- Platform ignition: proving the concept -- Platform scaling : reaching critical mass -- Platform maturity : defending profitable growth -- Platform pricing -- Trust, governance & brand -- Platforms, regulation and competition -- Competing against platforms -- The future of platforms -- Index.
ISBN
  • 9781472480248 (hardback)
  • 1472480244 (hardback)
  • 9781315598949 (ebook) (canceled/invalid)
LCCN
2016047587
OCLC
  • ocn978250390
  • SCSB-8410085
Owning Institutions
Princeton University Library